The initial brief focused on refining the logo while keeping the character and heritage of the original intact. The aim was to create something cleaner, more contemporary, and more versatile across print and digital use. Once the updated mark was finalised, the project naturally expanded into producing business cards for the committee, giving them a more professional and consistent presence when dealing with partners, sponsors, and visiting teams.

Building on this momentum, I then designed a promotional flyer highlighting the facilities and services available at the club. This piece helped communicate what Houghton Main offers beyond match days, supporting their efforts to attract new visitors, bookings, and community engagement.

The project grew organically from a simple logo refresh into a small but meaningful brand uplift, giving the club a more cohesive and confident visual identity across their materials.